How Cambridge Angels empowers investors with Beauhurst

Beauhurst helps us establish how visible we are to the market — and how visible the market is to us.
Emmi Nicholl, Managing Director Cambridge Angels
Cambridge Angels is a leading UK business angel network providing smart capital from entrepreneurs to entrepreneurs. Cambridge Angels actively mentors and invests in innovative entrepreneurial teams and their ideas, to help realise early-stage companies’ full potential. The group’s members, most of whom are successful entrepreneurs, invest in a wide range of technology-based start-up and scale-up businesses.
Working with Beauhurst delivered:
Empowering Cambridge Angels members with company insights
Achieving faster decision-making
Helping establish the facts for pitches
Why Cambridge Angels chose Beauhurst:
Identifying connections: With Beauhurst, Cambridge Angels can easily identify and assess connections among founders, investors, and advisors, informing them about details that could influence investment decisions.
Screening investments: Cambridge Angels receives around 1k pitch decks a year and access to Beauhurst data enables the group to quickly check company registration, investors, grants and other key details.
Portfolio management: Cambridge Angels uses Beauhurst alerts and reporting features to stay up to date on portfolio companies, such as changes in leadership, address, credit ratings, etc. This helps the members monitor their investments.
Faster decision-making: With access to an easily searchable centralised data platform, Beauhurst empowers Cambridge Angels to make informed investment decisions quickly.
The Challenge
“I’m the first point of contact at Cambridge Angels and receive around one thousand pitch decks a year. It’s not just about the ideas behind pitches — I also need to know what the company does, assess their team, and identify any red flags.”
Emmi Nicholl, Managing Director Cambridge Angels
Receiving over one thousand pitch decks a year, time is almost always the main challenge for angel syndicates like Cambridge Angels. And as one of the preeminent angel groups in the UK, the group must balance the number of pitches with the need to act fast for their investors.
To tackle this high volume of deal flow, Cambridge Angels needs access to key information to enable quick decision-making. While some of this information may be publicly available, it’s often disparate, and much of it is impossible to find without access to a database.
Cambridge Angels needed access to rich data on UK companies — not broad international data lacking detail.
The Solution
"If I want to know a good aggregate piece of information, it’s Beauhurst that I go to."
Emmi Nicholl, Managing Director Cambridge Angels
Improved decision-making
With a single centralised source of truth, Cambridge Angels can make decisions based on high-quality, authoritative private company data.
Speaking about this, Emmi added, “Beauhurst is my one-stop shop for information about early-stage companies, where I can find information about previous fundraising investors, the people involved, and what they actually do.”
This information from Beauhurst helps individuals at the syndicate make better decisions, faster.
Connectedness
"Our angels place significant value on the connectedness of teams and other investors."
Emmi Nicholl, Managing Director Cambridge Angels
Connectedness, being able to identify connections, is key for Cambridge Angels and the group’s decision-making process.
For the angels, this means having rapid access to reliable information about companies seeking funding. With access to our data, investors can fact-check company details — such as key people — on the move.
They can simply look up the key people and investors on the Beauhurst platform and discover whether there are logical and helpful connections.
Powerful search and reporting
Cambridge Angels also uses Beauhurst data to track its portfolio companies.
Using the platform, Emmi and her team keep track of portfolio company data and changes. For example, portfolio company founder data, patents, grants received and news updates.
With updates on companies being sent through email alerts straight to Emmi, the team at Cambridge Angels is always up to date with its companies. Emmi explained, “The alerts on our portfolio often tell me things about the company that I don’t pick up anywhere else. Such as whether somebody has left a company, changed address, or their credit rating has changed.”
The Results
- Empowering Cambridge Angels members with company insights
- Achieving faster decision-making
- Helping establish the facts for pitches
Access to authoritative market insights, all in one place, has strengthened Cambridge Angels’ ability to assess potential investment opportunities. Emmi explained how this knowledge not only enables the team to act faster, but they can now also provide members with high-quality data to help better inform investment decisions: “It helps us make better decisions because we have access to data we trust.” And as investors in emerging, early-stage companies in industries such as deeptech, science and engineering, medtech, and healthcare, these insights can give help the group support its aim to provide smart capital from entrepreneurs to entrepreneurs.
The team at Cambridge Angels has also managed to save hours on pitch deck reviews. Using our data, Emmi and the team can now quickly understand what a company does — saving time on research and enabling them to swiftly select the companies that are the best mutual fit.
Beauhurst has enabled Cambridge Angels to be more efficient, responsive, and make better-informed decisions in their investment process — all of which are crucial for their success as an angel investment group.
See the platform for yourself
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